SEPTEMBER 19, 2024 | NEW YORK, NY
2024 Clio Health Catalyst Conversations
You don't want to miss this.
Sessions
2024 Speakers
Nimit Bansal
Portfolio Lead - Personal Care, Opella
Nimit Bansal has built his marketing career based on consistently delivering superior business results, creating a clear strategic vision and guiding execution excellence. His leadership style is founded on being a consensus builder and gaining respect and following through empowerment, trust, and collaboration. He is passionate about winning, problem-solving, and creating a positive, dynamic work environment.
Nimit has spent 3 years at Opella, leading key brands, including Gold Bond, Unisom, Cortizone-10, ACT and Selsun Blue. Throughout this time, Nimit has worked with his team to drive increased brand relevance and sales via breakthrough advertising campaigns, driving the brands into cultural conversations and optimizing our retail / e-retail presence.
Nimit joined Opella from The Bountiful Company, where he served as the Senior Director of Innovation across the company’s VMS brands. Nimit led key new product launches for The Nature’s Bounty brand, including new line extensions behind the flagship Sleep3 and Hair, Skin and Nails sub-brands. Prior to The Bountiful Company, Nimit spent the bulk of his career at Church & Dwight. At C&D, Nimit had the opportunity to work on and grow key brands, including ARM & HAMMER, OxiClean, Orajel, and Spinbrush.
Outside of work, Nimit loves spending time with his family – his wife Tara and their two sons, Nathan (13) and Alex (10). They love being outside, playing sports, traveling, and eating out. Nimit’s passions include going to concerts, sporting events, playing golf and tennis and ‘date nights’ with Tara at their favorite restaurants.
Dr. Bayo Curry-Winchell
2x TEDx Speaker, Founder of Beyond Clinical Walls, Saint Mary's Urgent Care Medical Director & Physician, and Medical Contributor
Dr. Bayo Curry-Winchell, known as Dr. Bayo (“bye-oh”), is a nationally recognized health equity and maternal health advocate. She is the founder of Beyond Clinical Walls, a platform offering credible health information through engaging social media and podcast content. She is the medical director of the urgent care clinics at Saint Mary's Regional Medical Center in Reno, NV. She recently graduated from the One Million Black Women In Business program sponsored by Goldman Sachs and NYU School of Business. She is a healthcare ally advocating for improving healthcare inequalities by utilizing health literacy and providing tangible solutions to reduce the cost of care for healthcare companies.
Dr. Bayo's influence is not confined to her medical practice. Most recently, she was appointed to the national CDC Community and Public Engagement Workgroup. Her role as medical director at the Washoe County Sexual Assault Response Team is another example of her numerous contributions. She was also appointed to the Nevada Patient Protection Commission in addition to her role as the Diversity, Equity, Inclusion, and Belonging co-chair for the Nevada State Medical Association.
Dr. Bayo's influence extends beyond her professional roles. As a national media contributor, prominent public speaker, and TEDx presenter, she has a platform to amplify her message. Her TEDx talk, 'Do No Harm,' has not only been a popular hit with over 2 million views but has also sparked a transformative conversation on maternal health and equity.
Dr. Annie Futterman Collier
PhD, Associate Professor, Department of Community & Behavioral Health, Colorado School of Public Health
Dr. Annie Futterman Collier is a research-based clinical psychologist with a focus on health psychology and cross-cultural issues. Early in her career, she made significant contributions to psychosocial oncology and psychoneuroimmunology. After relocating overseas, Dr. Collier shifted her professional focus to wellness program development and evaluation, particularly with Indigenous populations and refugees. Currently, she is deeply involved in community-based participatory research, digital health strategies for mental health and substance abuse, and peer support programs. Her work also incorporates creativity and positive psychology through social practice art and community engagement. Dr. Collier is an Associate Professor at the University of Colorado Anschutz Medical Campus and holds active licenses in Arizona, Colorado, and Indiana. She is affiliated with the American Psychological Association, the American Art Therapy Association, and the Society for Psychosocial Oncology.
James Corbett, MDiv, JD
Principal, Initium Health
Jerry Hoak
Chief Creative Officer, The Martin Agency
As a former ECD at Droga5, Jerry’s award-winning work, including the viral Android campaign "Be Together, Not the Same," cemented his reputation as a creative force in the industry. Joining Martin in 2016, Jerry’s tenure is marked by a relentless drive for creative excellence and innovative design. He’s been integral to the agency’s creative and cultural surge with activations like Buffalo Wild Wings Jewel Stool and campaigns like Papa Johns “Better Get You Some,” DoorDash’s #OpenForDelivery, and Busch Light’s “Head for the Mountains” Super Bowl spot.
Beyond his professional achievements, Jerry’s personal story as a childhood cancer survivor and Make-A-Wish Foundation beneficiary underscores his deep empathy and urgency. He champions bold ideas, clears bureaucratic hurdles, and sets a high bar for creativity. As an alum and adjunct professor at VCU’s Brandcenter, Jerry's commitment extends beyond the agency, sharing insights to elevate the advertising industry and mentor the next wave of professionals.
Now, as CCO of The Martin Agency, he continues to inspire and lead Martin into its next chapter.
Derrin Horton
Sports Anchor & Mental Health Advocate
Derrin Horton is a seven-time Emmy Award winner. Derrin has covered professional and college sports for 35 years. He has written, hosted, anchored, reported, and called play-by-play for some of the largest Networks in America. It’s a career that has taken him to Super Bowls, World Series, NBA Finals, Stanley Cup Final and the NCAA Final 4. He’s covered legends like Michael Jordan, Kobe Bryant, Jim Brown, Muhammed Ali, Derek Jeter, Wayne Gretzky, and Tiger Woods among others. The Syracuse University Newhouse School Alum is also a professional voice-over actor who spent 10 years as one of the voices of NFL Films. For for the last 25 years he has done most of his work in Southern California, the last dozen years as the Main Sports Anchor at KTLA-TV. Mr. Horton is living out a remarkable American story of overcoming the odds. Raised by a single mother Horton didn’t meet his father until he was thirty-four years old. His upbringing was littered with instability, dysfunction and mental trauma. Derrin is a fierce mental health advocate and speaks nationally on mental health issues and the power of sports to drive change.
Carolyn Lewis
PsyD, Bureau Chief, State of NH DHHS Mental Health Services
Carolyn Lewis currently serves as the Bureau Chief at the State of New Hampshire Department of Health and Human Services (DHHS) Mental Health Services, a role she has held since May 2024. Prior to this, she spent 17 years at Merakey (formerly NHS) in the Behavioral Health Division, where she gained extensive clinical and executive leadership experience in areas such as Outpatient Services, Case Management, Substance Use, Residential Care, and Peer Support. A strong advocate for harm reduction and reducing stigma around mental health and substance use, Lewis also led Merakey’s Performance Development and Training Team and was actively involved in their Diversity Council. She founded and co-led two Employee Resource Groups, including the LGBTQ+ and Women’s ERG, and is passionate about mentoring staff and supporting their professional growth. Lewis holds a Master’s degree in Counseling Psychology with a concentration in Trauma and a Doctorate in Clinical Psychology with a focus on Marriage and Family, both from Chestnut Hill College. In addition to her leadership role at DHHS, she serves as an adjunct professor in the graduate psychology program at Chestnut Hill College.
Kathleen Nanda
Chief Creative Officer, FCB Health NY
Kathleen, a twelve-year veteran of FCB Health NY, has spent more than 20 years creating effective, award-winning work on marquee brands across a broad range of categories. She began her career in consumer advertising, working for notable clients such as AT&T, Ford, Citibank, Sprint, Kodak, and the US Marine Corps, among others. After discovering healthcare, she eagerly jumped in and never looked back. Over the span of her career, she has won countless awards and served on numerous juries including the One Show, the Effies, Clios and Cannes Lions. She has also worked on 20+ launches for Pharma companies big and small. Her category experience is vast, and she’s created award-winning work for all types of brands, from dermatology to virology. Grounded in a firm belief that creativity has the power to help improve lives, she relentlessly pushes for work that breaks through and changes human behavior in new and unexpected ways. The tremendous potential of healthcare advertising still excites her daily, and she is thrilled to be in a position to help enhance the work, and most importantly, the lives of those impacted by it.
Claudine Patel
Chief Marketing Officer, Opella
Claudine joined Opella from Post Consumer Brands where she was Enterprise Chief Marketing Officer leading the growth agenda for their cereal portfolio, including brands like Malt O Meal, Pebbles and Honey Bunches of Oats. Claudine also created new growth paths with breakthrough platform innovation, built up their eCommerce flywheel and paid search/retail media capabilities, boosting growth over 40 percent compared to the previous year.
Prior to Post, Claudine blazed new trails at Reckitt by adopting emerging communication technologies (First ever OTC brand on Tik Tok with #Beatthezombiefunk challenge, supporting the launch of their nighttime cold and flu product Nightshift. Engagement rivaled iconic CPG brands like Coca-Cola and Hershey’s) and explored new areas of commerce (Social commerce initiative Mucinex Sickwear resulted in their direct-to-consumer OTC bundles selling out in 24 hours). These initiatives moved Mucinex from being an OTC brand to a wellness lifestyle brand – winning several awards including Nielsen breakthrough innovation awards, D&AD pencil, Cannes and Effie Awards.
Earlier in her career, Claudine was part of the team that reframed the innovation agenda in Asia Pacific for Oreo - from sweet cookie to sweet snacking, broadening the addressable market. This resulted 5x growth in just 3 years from incremental white space innovation like Oreo wafers, supported by evolved go to market models and communication. The accelerated growth in AP was what brought her over to the US, continuing the efforts as a team to build Oreo into sweet snacking brand that is today here.
Anything that involves Claudine’s family pretty much takes centerstage outside of work. Her husband, Ronak, and her love taking unplanned weekend road trips with their twin girls. So far, Asbury Park and Woodstock are on the top of their list of driving vacations to date. Oh yes, that and she would never say no to that Adriana Grande themed dance party. If you ask her, she’d say I do it “for the girls”.
Kristin Pehush
Executive Vice President, Lippe Taylor
Kristin is a seasoned integrated communications professional and brand expert with 17 years of experience spanning agency and in-house roles across leading consumer lifestyle, health and wellness, supplements, retail, tech, and CPG brands, as well as pharmaceuticals.
Known for her ability to develop and execute insights-driven marketing strategies, Kristin has a proven track record of leading innovative campaigns that build brand equity and drive sales growth for her clients. She specializes in earned media storytelling, talent partnerships, digital-first and influencer campaigns, and elevating C-level executive visibility. Her expertise lies in engaging key consumer audiences and influencing purchase decisions across diverse categories.
She lives in Monmouth County, New Jersey, with her husband Bryan, their three children—Emerson, Skylar, and Waverly—and their puppy Kaia.
Elise Plakke
Creative Director, Initium Health
Casey Ross
Group Director, Social Media Strategy, FCB Health NY
Casey brings 11 years of social media experience, with the last 8 1/2 collective years spent at FCB Health NY. He has extensive expertise across various therapeutic areas, including oncology, neurology, cardiology, dermatology, and rare diseases. He leads social strategy for DTC and HCP brands and runs IPG Health’s Influencer ID offering. The combination of his “listen first” mindset and deep understanding of the possibilities and opportunities offered by all social media platforms and influencers position him as an expert in the field.
Casey's contributions to the field have earned him recognition as a “social media top voice” by LinkedIn, highlighting his insights and contributions to LinkedIn’s social media communities. A New York native, he currently lives on Long Island with his wife and two sons.
Ramon Soto
Senior Vice President & Chief Marketing and Communications Officer, Northwell Health
Bill Ulrick
Head of Shopper Engagement, HCP & Creative Excellence North America, Opella
He joined Opella 5 years ago to lead the North American Allergy Portfolio of Allegra, Xyzal & Nasacort. In his current role as Head of Shopper Engagement, HCP & Creative Excellence Bill is leveraging his almost two decades of brand experience to help re-invent how Opella and Consumer Health Brands are putting consumers, shoppers & culture at the center of everything they do.
Bill hails from Texas and lives with his wife Emily & son John in Morristown New Jersey.
Eric Weisberg
Global Chief Creative Officer, Havas Health
Prior to Havas Health & You, Eric spent five years as Global Chief Creative Officer at the Doner Partners Network, where he led a business and creative turnaround—including the most award-winning era in the agency’s history, and growth from Johnson & Johnson, McDonald’s, Coca-Cola, Netflix, Amazon, Travelocity, Bloomberg Media, T. Rowe Price, and more. Prior to Doner, Eric spent over 15 years at J. Walter Thompson, where he created the agency’s first integrated creative group blending expertise in digital, CRM, and traditional consumer creative.
Trying to classify Eric is pretty tough. He’s built a reputation as an innovation and digital-transformation expert, but as a hybrid creative leader, he is equally celebrated for his teams’ work in television, print, and other “traditional” mediums. Eric’s best work is generally a blend of ideas, technology, and media. His creative philosophy is pretty simple: make everything you touch better than the day before and try hard not to be a jerk doing it.
Eric has guided his teams to win over 100 international creative awards from Cannes, The One Show, Clios, The Webbys, Effies, and many others. Eric’s work can be found in the Smithsonian permanent collection, college textbooks, and has been covered dozens of times by CNN, NBC, BCC, The New York Times, Fast Company, and more. The diverse array of creative solutions and innovations include: filing a patent for an algorithm that predicts cold and flu spread down to the zip code; the first commercial use of AR for Band-Aid, reducing mental illness stigma with social media; making Matthew McConaughey a creative director; a groundbreaking partnership with Marvel Comics to celebrate nurses fighting COVID-19—the most downloaded comic book of 2020—and the most talked-about Super Bowl commercial of 2021, featuring Bruce Springsteen.
Named "Digital Top 40 over 40" by Campaign and one of the “Most Creative People in Mobile Advertising” by Business Insider, Eric is a frequent speaker on stages around the world, including, CES, SXSW, Cannes, Mobile World Congress, Advertising Week, and many others. Eric has also taught at the School of Visual Arts, NYU, Columbia University, and The New School. He currently lives in New York City with his wife and son.
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It's Finally Here
September 19, 2024 New York, NY