Oct 16 Creative Summit 2023
Anatomy of Hype: How to Reach Fandoms and Leverage Streamers to Fuel Brand Engagement
How can brands tap into—and support—the passion and hype found in fandoms today? How can they expertly use streamers and leverage the power of live to speak to fans? With Anatomy of Hype, a global research study from Twitch Ads and Amazon Ads, we explore the key elements that define fandom today and the benefits for participating fans, identify how fandom has evolved in recent years, and uncover how brands can get in on the hype.
Twitch Brand Partnership Studio Lead, Americas, Twitch Ads
Influencer Relations Lead, Twitch Ads
Clio 2023 Creative Summit
The industry’s most celebrated and forward-thinking voices will gather to share the tools, ideas, and practices that propelled their work to the forefront of the business.
You'll hear from today’s most inspiring visionaries about how to build a career that supercharges your strengths, harness the power of creativity to unlock the potential of new technologies and so much more.